LinkedIn’s New Focused Inbox Surfaces More Appropriate Messages

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LinkedIn is updating its messaging experience with a brand-new ‘Focused Inbox,’ which intends to minimize spam and surface more appropriate messages.

The next time you login to LinkedIn and open your inbox you’ll see a notice inviting you to “Attempt Focused Inbox.”

Credit: LinkedIn

Clicking on the button shown above will instantly filter your messages into two tabs.

Focused Inbox utilizes AI to identify crucial messages, which it filters into the ‘Focused’ tab while the rest are sent to the ‘Other’ tab.

Considering there’s an AI aspect involved it may require time for LinkedIn to learn your inbox choices.

You’ll have the option to move messages between tabs, or revert back to the conventional messaging experience if you do not take pleasure in the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the business states is up 20% compared to last year.

In an e-mail, a LinkedIn representative states:

“This function is the latest in a series of improvements we have actually made to assist members have more productive conversations and connect to opportunities through LinkedIn messaging. With conversations up nearly 20 percent given that in 2015, we’re seeing more experts on LinkedIn are turning to messaging to link and engage with each other.”

LinkedIn’s Focused Inbox is now offered worldwide to all users.

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